Session Highlights<\/b><\/p>\n
Date:<\/b> \t\tAugust 17, 2026<\/p>\n
Event:<\/b> \t\tPURANA 17: “Renjana Perca”<\/p>\n
Location:<\/b> \tGrand Indonesia, Main Atrium, East Mall level 1<\/p>\n
Talkshow 1: From Bottle to Beauty (11:00 AM \u2013 1:00 PM)<\/b><\/p>\n
Speakers: <\/b>Nonita Respati (Founder & CCO, PURANA) and Representatives from ParagonCorp.<\/p>\n
Key Discussion:<\/b> Highlighted PURANA’s 17-year journey of converting fabric waste into Livable Art. The session framed discarded plastic and cosmetic packaging cases (such as Wardah’s) as new raw materials rather than waste, reinforcing the philosophy of mindful fashion and mindful beauty.<\/p>\n
Live Demonstration:<\/b> Included a live interactive lab where participants observed and tested ParagonCorp’s recycling machines to melt and reshape cosmetic packaging into new art elements, buttons, and decorative accessories.<\/p>\n
Workshop 2: Flower Charm by Maritza Putri (3:00 PM \u2013 5:00 PM)<\/b><\/p>\n
Facilitator: Maritza Putri.<\/b><\/p>\n
Key Activity: <\/b>Attendees participated in a hands-on session creating custom flower charms, furthering the event’s core focus on upcycling material and creative craftsmanship.<\/p>\n
Sponsors & Strategic Partners Acknowledgment<\/b><\/p>\n
Official Venue Partner:<\/b> Grand Indonesia<\/p>\n
Official Banking Partner:<\/b> BRI<\/p>\n
Government Support:<\/b> Wonderful Indonesia<\/p>\n
Sustainability & Beauty Partners:<\/b> ParagonCorp & Wardah<\/p>\n
Home Living Partner:<\/b> Vicenza<\/p>\n
Lifestyle Partners:<\/b> Optik Seis, Primaya Hospital, 5asec, Yats Colony Hotel, Fuguku<\/p>\n
F&B Partners:<\/b> Djournal Coffee, Dor\u00e9 by LeTAO, Coca-Cola Europacific Partners, Dailah Sajian Kontemporer<\/p>\n
Retail & Agency Partners:<\/b> Central Department Store, JIM Models, Tulola, Marista Santividya<\/p>\n
Media Partners:<\/b> Femina, Fimela, Her World Indonesia, Kompas.com, Kumparan Woman, Narasi, Popbela.com, The Luxury Reports, Wanita Wirausaha Femina<\/p>\n
Organizers & Producers:<\/b> StratEdgeMarketing, Kreasi8, Purana, Puragraph, Purana Home, Purana Kids<\/p>\n
Press Release juga sudah tayang di VRITIMES<\/p>\n","protected":false},"excerpt":{"rendered":"
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